There are always tips and tricks a salesperson can use in order to get a sale. No salesperson should just sit back and hope that the customers will buy something–they must get involved with the customers in some way.
Even if you’re just asking the customer if they need assistance, you are already opening up the doors to communication with your customers, and this is a great start to getting a sale. Down below are more detailed tips on how to get a sale…
1. Give your customers a good experience. Being friendly, helpful, attentive, and providing your customers with a comfortable, yet energetic environment gives your customers a great experience. Make sure the environment is clean, organized, and if you’re in retail, have music playing in the background. All these things makes your customers want to come back for more.
2. Don’t hard sell. Try not to aggressively sell to your customers. You can always promote different items, but the first and foremost way to get a sale is by listening to what they desire, then finding the best and closest way to deliver it. You don’t have to get aggressive in order to give someone what they already want.
3. Let your customers do the talking. Your customers will tell you what they want and need if you just give them a chance to speak. Your customer is the boss, so serve them the way they want to be served and sell them what they want to be sold.
4. Get help from coworkers. Hopefully your coworkers will know something you don’t know (unlike my situation!). If you are unsure about something, always ask a coworker. This is so you won’t give your customers a wrong answer about anything. It is better to tell your customer, “I don’t know, but I’ll find out”instead of just, “I don’t know”.
5. Ask for the sale! Don’t forget to simply ask your customer if they want to make the purchase. If they seem to be deliberating about it, help them to make the decision. Sometimes customers will go through every step of the sales process, then slow down when it’s time to decide whether to make the purchase. Just give them the nudge they need in order to make the purchase. Instead of pushing them to buy the item, encourage them to buy it.
What I personally loved most about working in sales is that it gave me the opportunity to give a customer what they want, build a relationship with them, and get paid for it! And it all happens from presenting them with a product (or service) and finding some way to make it appealing to them. I hope this article has given you great tips on how to make a sale efficiently. I wish you all the best of success. Good luck.
“Beauty&Business” provides beauty, fashion, business and marketing advice for new, established, and aspiring small business owners. Written by Krista Shanelle, a former sales representative, beauty & fashion consultant, and entrepreneur of a small cosmetic business. She believes that women can look their utmost best if provided with simple, comprehensible beauty tips and entrepreneurs can drastically change the direction of their business with quality, professional advice. Click “Beauty&Business” to view more articles on these matters. Also follow Krista Shanelle’s Twitter page, “GirlsLoveVanity”.